Bob’s Red Mill Introduces All-Organic Line of Popular Gluten Free Oats

Press Release Apr. 11, 2016 at 2:31 PM

Portland, Oregon – Bob’s Red Mill, the leading provider of whole grain and gluten free foods for more than 40 years, announces the availability of its new Gluten Free Organic Oats. The oats feature the same
unique kiln-toasting method and careful handling as the company’s best-selling conventional gluten free oats, with the added benefit of being USDA certified organic.

“Our gluten free consumers have always embraced our wholesome gluten free oats, but one thing we’ve repeatedly heard is that they wish there were an organic option,” said Bob Moore, founder, president and CEO of employee-owned Bob’s Red Mill. “I believe in eating whole grain oats every day. Having a certified organic gluten free choice will enable even more consumers to enjoy oats, whether in nutritious hot cereals or delicious baked goods.”

The new Gluten Free Organic Oats are available to retailers in the following varieties:

Gluten Free Organic Steel Cut Oats (MSRP $6.69/24-oz. bag):Steel cut oats are simply whole grain oat groats that have been cut into small pieces on a steel burr mill. Also known as Irish oats or pinhead oats, steel cut oats make a chewy, full-bodied hot cereal.
Gluten Free Organic Thick Rolled Oats (MSRP $7.99/32-oz. bag):These extra chewy, freshly milled whole grain oats make a robust and satisfying hot cereal.
Gluten Free Organic Quick Rolled Oats (MSRP $7.99/32-oz. bag): Simply whole grain oats rolled extra thin so they cook extra quick.
Gluten Free Organic Old Fashioned Rolled Oats (MSRP $7.99/32-oz. bag):A favorite breakfast cereal, these whole grain oats are perfect for any occasion and also are great for gluten-free baking.

Just like all of the Bob’s Red Mill certified organic products, the new Gluten Free Organic Oats meet the strict requirements of the USDA’s National Organic Program. All USDA certified foods must be free of synthetic additives, such as pesticides, chemical fertilizers and dyes, and must not be processed using industrial solvents. The organic certification process involves close monitoring from start to finish, assuring the safest and highest quality products.

As with all of Bob’s Red Mill’s gluten free products, the Gluten Free Organic Oats also adhere to strict gluten free quality standards, including being produced in a 100% dedicated gluten free facility and being ELISA tested to verify gluten free integrity.

“We’ve heard from our many consumers in the gluten free community that while they certainly appreciate all of our gluten free efforts, they also want to incorporate 100% organic foods into their diets,” said Matthew Cox, vice president of marketing at Bob’s Red Mill. “We’re now thrilled to be meeting that demand with these certified organic versions of our best selling gluten free oats.”

Bob’s Red Mill’s new Gluten Free Organic Oats will be available to retailers on April 1, 2016, as well as online at www.bobsredmill.com. To inquire about carrying the products, please contact the Bob’s Red Mill sales team at 800-553-2258 or sales@bobsredmill.com.

About Bob’s Red Mill: Bob’s Red Mill, a distinctive stone-grinding miller of whole grains, was founded in 1978 with the mission of moving people back to the basics with healthy whole grains. Bob’s Red Mill, an employee-owned company, offers a diverse line of more than 400 organic and gluten free flours, cereals, meals and mixes for pancakes, breads and soups that are available throughout the U.S. and the world. With its dedicated gluten free manufacturing facility, strict organic protocols and dedication to meeting the highest food safety standards in the country, the company has obtained its HACCP certification and is a leader in providing safe and delicious wholesome, organic and gluten free products. For more information, please visit www.bobsredmill.com.